Healthcare · Web + Mobile
TangoTango
WebProductivity · Web + Extension
Tango is a web app and Chrome extension that turns any workflow into a step-by-step how-to guide with screenshots. Their mission is to make learning software more accessible and easier for everyone.
Outcome
Tango is a leading provider of how-to guides and documentation for software users. After their partnership with us, Tango raised over $19M in venture funding, was recognized as one of Fast Company's "Next Big Things in Tech" and one of Google's "Favorite Chrome Extensions," and added multiple Fortune 500 customers.
Insight
The Tango founders had a basic prototype, but needed to level up the user experience to grow their customer waitlist and secure further funding.
Idea
We partnered with Tango to bring their product to life visually. The team designed a website from scratch and worked with the founders to build the UX from the ground up. Our ability to make meaningful design progress quickly let the Tango team focus more on product vision and marketing.
“Appify was flexible with project scope and budget to help us succeed.”
Impact
With our support, Tango built processes for product sales and go-to-market at scale — critical in securing their $19M in venture funding and growing their customer base. Tango now works with companies including Netflix, Salesforce, Verizon, Nike, and LinkedIn.
“They will feel more like a partner than a vendor.”
Contact Us
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