Countdown timers are one of the most reliable conversion lifts on a launch page. They work for the same reason all good UX works — they reduce ambiguity. You know exactly what's happening and when.
Framer makes this simple if you know which primitive to reach for. In this post we'll walk through a three-step setup that takes about five minutes and works on every breakpoint.
We'll also cover the small details that separate a tasteful timer from a desperate one — typography, motion, and the right level of urgency.
